Insights · Nonprofits

Giving season starts now. So does the season for donation fraud.

Your busiest fundraising months are also when impersonation, fake donation pages, and payment-redirect scams peak. The prep work happens in August, not November.

By Andrew · NextGen Strategy PartnersAugust 24, 20265 min read

For most nonprofits, the months between now and year-end decide the budget. Appeals go out, event invitations circulate, volunteer rosters swell, and donation pages see more traffic in eight weeks than the rest of the year combined. Every one of those things is also a scam opportunity — and criminals plan their calendar around yours.

The uncomfortable part is that giving-season fraud usually doesn't target your systems at all. It targets your donors, using your name, at the exact moment they're primed to give. You may not even learn about it until a supporter calls to ask why their gift never showed up on their statement — or why it did, twice.

The three that surface every fall

Giving-season fraud rarely breaks into a nonprofit. It stands next to one, wearing the same logo, at the moment donors are least likely to look twice.

The August prep list

Almost none of this is expensive, and all of it works better before the appeals go out:

Tell your donors what to expect

Add two sentences to your first appeal: this is the only address where we accept gifts, and we will never ask you for payment details by email or text. It costs nothing, it protects the people who fund your mission, and it quietly signals that your organization takes stewardship seriously — a message funders and insurance carriers increasingly want to hear too.

The practical takeaway

Before your first appeal goes out, settle three things: the single giving URL, the verbal-verification rule for any payment change, and MFA on every account touching donor or financial data. Our free nonprofit IT assessment includes a review of your email authentication and payment protections — findings are yours either way.

Your donors are about to be more generous and more distracted than at any other point in the year. A little clarity now — one giving page, one verification habit, one honest note to supporters — protects both the revenue and the trust your mission runs on.

Andrew, founder of NextGen Strategy Partners

Andrew — Founder, NextGen Strategy Partners

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